As human beings, the strongest, most solid bonds we form with others are consistently based on one fundamental thing: trust. Why should our business relationships be any different?

As I have affirmed again and again, you cannot disappoint your customers or your employees for your company to succeed. Customer service is key when creating and maintaining the business of your dreams. Remember: trust is the foundation.

Over the years I’ve met plenty of great, hardworking business owners, like “Bob”. They start with a vision, put in 14 hours days for decades and build up successful companies. They go to work early and stay late. They personally shake every client’s hand and close every deal. They build their company one meeting at a time and their greatest capital is themselves. They’ve put their blood, sweat and tears into running every aspect of the company. Unfortunately, there is only so much of that owner to go around.

In my last post, Q&A with Jack Garson Part 1, we talked about why it's a great time to start your business, how you can sell it in a recession and why you want nothing to do with CAT TV. Now, let's talk about How to Build a Business and Sell It for Millions: The Book.